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MKT 611: Social Media Marketing Content & Analytics: Getting Started

How to Use This Guide

This guide is for the MKT 611 course. It has the following sections:

  • Finding Sources: A list of useful databases for finding sources on marketing topics.
  • Evaluating Sources: Tests and criteria you can use to evaluate the quality of potential sources.
  • Citing: Resources for APA citation and citation software.
  • Images for your Website: Resources for finding openly licensed images and understanding how to use them legally.